Abstract
Richer systems that connect companies to their customers enhance the decision-making process and their bottom line.
Cite
CITATION STYLE
APA
O’Keefe, R. M., & McEachern, T. (1998). Web-based Customer Decision Support Systems. Communications of the ACM, 41(3), 71–78. https://doi.org/10.1145/272287.272300
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