Company2Vec - German Company Embeddings Based on Corporate Websites

Abstract

With Company2Vec, the paper proposes a novel application in representation learning. The model analyzes business activities from unstructured company website data using Word2Vec and dimensionality reduction. Company2Vec maintains semantic language structures and thus creates efficient company embeddings in fine-granular industries. These semantic embeddings can be used for various applications in banking. Direct relations between companies and words allow semantic business analytics (e.g., top-n words for a company). Furthermore, industry prediction is presented as a supervised learning application and evaluation method. The vectorized structure of the embeddings allows measuring companies' similarities with the cosine distance. Company2Vec hence offers a more fine-grained comparison of companies than the standard industry labels (NACE). This property is relevant for unsupervised learning tasks, such as clustering. An alternative industry segmentation is shown with k-means clustering on the company embeddings. Finally, this paper proposes three algorithms for (1) firm-centric, (2) industry-centric and (3) portfolio-centric peer-firm identification.