Factors of Organizational Agility Mediated by Competitive Performance in Online Fashion Retailers

Abstract

An organization is the formation of human relations work behavior efficiently and effectively to obtain personal satisfaction in carrying out their duties and providing certain environmental conditions to achieve goals. This study aimed to determine the effect of system quality, adoption of business intelligence, and flexibility of IT infrastructure mediated by organizational agility mediated by competitive performance on online fashion retailers so that it can be used as a reference in the field of science. Quantitative techniques were used in this study. The analysis of this study is a structural approach to the Equation Model (SEM) with the help of smart PLS. The results of this study are to indicate that the adoption of business intelligence is not able to affect organizational agility, system quality affects organizational agility, IT infrastructure flexibility affects organizational agility, competitive performance affects organizational agility, system quality affects competitive performance, adoption of business intelligence affects competitive performance, IT infrastructure flexibility affects competitive performance. Competitive performance is able to mediate the effect of system quality on organizational agility and IT infrastructure flexibility on organizational agility. Competitive performance is not able to mediate the adoption of business intelligence on organizational agility. This research contributes literature for further research conducted by other researchers.