Women's construction in people-based empowerment activities: Study of micro, small, and medium enterprises as supporting ecotourism in Gunungkidul Regency

Abstract

Research on community empowerment generally contain a report of the implementation and the delineation of the manner of a group or individual impart knowledge or understanding for other groups. When the community has not been examining the potential within them, needed a facilitator for changing conception them over they have. This study discusses the social construction that takes place within women farmers who participates in community-based empowerment facilitated through Community Service Program (PPM) Graduate School of Universitas Gadjah Mada in 2016. The provision of a position as free individuals should be done by the target of the program, moreover program executed by its very nature kind of external, not fully the impact from internal or constituting all the ideas from the communities themselves. This fact becomes an interesting finding especially in relation to the sustainability of the facilitated activities. This study uses social construction theory supported by the theory of needs as motivation and motive theory to express the meaning of the presence of community-based empowerment activities in Ploso Hamlet, Giritirto Village, Purwosari District, Gunungkidul Regency. The method used is a qualitative method. The results of this study illustrate the existence of several factors of need that later became the motive for reasons and objectives of women farmers who participated in community-based empowerment activities. The motive that is formed then leads to the formation of meaning on the reality of community-based empowerment, from that meaning and then disclosed the sustainability of the activity.