Konsep Corporate Social Responsibility Berbasis Catur Purusa Artha

Abstract

This study aims to construct the concept of Corporate So- cial Responsibility (CSR) based on Catur Purusa Artha (CPA). This study uses cultural philosophy and informants interview as a tool for construc- tion. The findings in this study indicate that the definition of CPR based on CPA is the implementation of dharma and based on kama to reach moksa. CSR comes from organization’s artha that is distributed as much as pos- sible to the prosperity of society and environment. This definition provides a sense of justice, stimulation of obedience, value of spirituality, and love to self, others, living beings, environment, and God..