Las Nuevas Tecnologías y las Redes Sociales en la Comunicación para la Solidaridad: análisis de una campaña de sensibilización y denuncia en Twitter

Abstract

Campaigns and Social Awareness Report communicative practices are common in Third Sector and Social Sector, especially NGOs, who need to communicate social injustice and lack of development in order to promote changes in attitudes and people who put solution reported that reality. New technologies, Internet and since 2006, Social Networks, tools and instruments are essential for organizations to achieve the objectives of the Communication for Solidarity, in a way faster, economic, directly and effectively.