Learning Management System Acceptance Analysis Using Hedonic Motivation System Adoption Model

Abstract

Online learning using LMS (Learning Management System) results in demotivation for Lecturers and Students. This study aims to explore the relationship between the contentment of using LMS with the behavioural intentions and user focus while using the LMS. The present study employed the user's perception of using LMS with HMSAM (Hedonic Motivation System Adoption Model) as the theoretical basis. The quantitative research method employed a questionnaire as a data collection method. The collected data were analysed statistically using the PLS-SEM method with SmartPLS 3.2.9 application. The results of the study showed that of the 10 (ten) hypotheses, 9 (nine) were accepted, and 1 (one) was rejected. In particular, the hypothesis indicating excitement affects behavioural intentions using the LMS shows a t-statistic value of 1.887 (t-statistics < t-value) hence being rejected. This study also provides recommendations for LMS development based on usability, curiosity, excitement, and control factors.