A cross-sectional analysis of TikTok's most popular dermal filler videos

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Abstract

Background: Dermal filler injections pose serious risks when administered by untrained individuals or when food and drug administration (FDA) guidelines are not adhered to. This issue may potentially be compounded by a growing reliance on social media platforms for health information. Objective: Our objective was to analyze the quality of health information in videos published on dermal filler on TikTok. Methods: We searched three hashtags, #filler (2.4 billion views), #dermalfiller (132.8 million views), and #fillersinjection (137.0 million views) and assessed the top videos returned by TikTok's algorithm that met inclusion criteria. The quality of health information was evaluated using the DISCERN instrument, a validated tool that uses a 1 to 5 scale to assess consumer health information. Results: Videos received a mean DISCERN score of 1.64 (SD 0.33), indicating significantly low quality. 7% of the videos promoted non-FDA-approved uses of filler. Notably, videos posted by physician assistants or physicians received the highest mean scores (1.92 and 1.72) as well as videos categorized as educational (1.99). Conclusion: Dermatologists should be aware of the high viewership of low-quality TikTok videos on dermal filler. Dermatologists shall, therefore, understand the importance of their role in providing education to patients on this topic.

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de Baun, H., Cerri-Droz, P., Khan, S., Alper, D., & Rao, B. (2024). A cross-sectional analysis of TikTok’s most popular dermal filler videos. Skin Health and Disease, 4(4). https://doi.org/10.1002/ski2.390

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