Tourism development in post-industrial facilities as a regional business model

Abstract

In the article presented, the authors have attempted to define the development of postindustrial facilities, on the example of a thematic trail located in Bydgoszcz, as well as to assess the impact of this route on the city’s attractiveness. The TeH2O thematic trail is an example of a business model that utilizes post-industrial facilities for the development of a business partnership between the route facilities, the objects located in the vicinity, as well as the route participants. The article discusses the use of post-industrial facilities for tourist purposes and the legal aspects associated with the process of transforming such facilities. This paper presents the results of a research carried out on two groups of respondents, i.e., the residents of the city of Bydgoszcz and the tourists who have visited or are about to visit the city of Bydgoszcz. As a result of the research carried out, it has been found that the thematic trail examined affects the attractiveness of the city of Bydgoszcz. Both the respondents from the city of Bydgoszcz as well as the tourists visiting the city acknowledged it. The TeH2O thematic trail is more popular among the inhabitants of Bydgoszcz than among the visitors.