A Study of Corporate Social Responsibility Practices in Indian Luxury Chain Hotels

Abstract

The purpose of the paper is to study the corporate social responsibility (CSR) practices of luxury chain hotels situated in Delhi, National Capital Region (NCR), India. This research involves the primary and secondary data. Primary data were collected through a self-designed questionnaire filled up by employees working with selected hotels which consist offive national and five international hotels situated in India. Secondary data were collected through papers published in various journals. Data collected was analyzed and interpreted by using IBM SPSS 20.0. Interpretation of the data were based on the perception of employees working in the respective hotels. The paper identifies different latentfactors through exploratory factor analysis (EFA) which categorizes CSR into four segments named as social activities, environmental activities, economic activities and philanthropic activities. We also applied confirmatory factor analysis to assess convergent and discriminant validity. [ABSTRACT FROM AUTHOR]