MEDIATING ROLE OF GOVERNMENT SUPPORT FOR FINTECH ADOPTION: EMPIRICAL EVIDENCE FROM ISLAMIC BANKS OF KARACHI, PAKISTAN

Abstract

The purpose of this study is to investigate thefactors affecting fintech adoption and mediating role of government support.The collection of required data was processeddirectly from the respondents, it’s also a fundamental component of research methodology. Using a self-administered questionnaire from prior researches and a Google form, the initial data was collected. A structured questionnaire survey is used to gather information for an explanatory study design. Fintech Adoption Services in the Islamic Banking Industry of Karachi Sindh will provide the study's data.The data indicate that there is a positive relationship between awareness, perceived trust, and perceived usefulness on adoption fintech. In addition, such that, the mediating role of government support between awareness and fintech adoption revealed a partial mediation effect. However, the mediating role of government support between perceived trust and fintech adoption revealed a full mediation effect. Lastly, the mediating role of government support between perceived usefulness and fintech adoption revealed a partial mediation effect. This study plays an important part in the influence that the adoption of fintech services has had on the banking industry in Karachi. This study will be helpful to organizations and employees in the banking industry who are looking to achieve a competitive advantage by increasing their use of fintech services.