Experiential Learning and Educational Values ​​of Entrepreneurship in Environmentally Conscious Educational Tourism

Abstract

Educational tourism as a form of tourism that offers educational value as well as recreation has a great opportunity to provide an experiential learning for tourists. On the other hand, the development of educational tourism is feared to cause overtourism and exploitation of local resources and communities. This research aims to explore the experiential learning offered in edutourism of Asinan Tourism Village, as well as educational value of entrepreneurship that is environmentally friendly. As an area that has environmental problems, it then takes the initiative to create activities that educate and provide visitor environmental awareness. The research was conducted using a qualitative method where data was collected through in-depth interviews with informants, observations and document studies. The results of the study showed edutourism with environmental perspective in Asinan Village offers 7 experiential learning activities, namely making traditional boats, making crackers, making planting media, making briquettes made from waste, making various water hyacinth (Eichhornia crassipes) for crafts, making various swamp culinary and exploring the swamp ecosystem. The research also revealed 10 educational values of entrepreneurship including how to start a business, production process, marketing, business development, gaining capital, business results, obstacles and risks, entrepreneurial spirit, history appreciation and environmental awareness.