Innovative Approaches to Positioning in Marketing

  • Sheriakov O
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Abstract

The article deals with the modern features of positioning and repositioning in marketing, as well as innovative approaches to positioning, analyzed on specific examples of companies that have initiated their use.

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APA

Sheriakov, O. O. (2020). Innovative Approaches to Positioning in Marketing. Interactive Science, (2 (48)), 8–11. https://doi.org/10.21661/r-529946

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