How factors affecting farmers job satisfaction in the agricultural sector of Khyber Pakhtunkhwa, Pakistan

Abstract

This study aimed to identify factors affecting farmer's satisfaction in the agriculture sector of Khyber Pakhtunkhwa, Pakistan. The factors included in this study were person-job fit, employee empowerment, person-organization fit, self-efficacy, leadership, workload, salary, promotion opportunity, employee training, teamwork, and work environment on job satisfaction of farmers in the agricultural sector of Khyber Pakhtunkhwa, Pakistan. The data was collected through a non-random sample of 502 small farm business participants funded by the Malaysian Knowledge Synthesis Grants Global Research Foundation. The questionnaires were distributed in different regions in the Malakand Division of the Khyber Pakhtunkhwa and analyzed the data through SPSS (Statistical Packages for Social Sciences) and SEM (Structure equation modeling) accordingly. The results show that employee empowerment, person-job fit, self-efficacy, person-organization fit, leadership, salary, promotion opportunity, teamwork, and employee training positively impact farmers' satisfaction levels. However, the workload and work environment adversely impact the farmer's satisfaction levels. The study concluded that by assigning meaningful tasks, assessing existing compensation, professional recognition, and creating a working environment that encourages and inspires farmers. This research helps better understand the various elements of farmers' satisfaction and provides input to improve the Malakand Division agricultural sector's productivity in Khyber Pakhtunkhwa-Pakistan.