Soul Searching

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Abstract

Thousands of people flock to Landmark Education's self-help courses every year. Many become zealous promoters of Landmark's powerful message. Others get turned off by its hard-sell tactics. Does this $65 million global business need to change its image before it can change people's lives?

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CITATION STYLE

APA

Marchetti, M. (1999). Soul Searching. Sales and Marketing Management, 151(10), 47. https://doi.org/10.5840/tpm2008438

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