Decision to Implementation of Credit Management System at Commercial Banks - Experimental Survey in Da Nang City, Vietnam

Abstract

The purpose of this study is to evaluate the factors affecting the decision to deploy a credit management system at commercial banks in Da Nang city. The author used a combination of mixed research methods in this study. The qualitative research method aims to build a research model from the analysis of previous related studies. The author used a quantitative method to survey 336 subjects who are managers, direct employees of the credit department at banks. Research results show that there are four factors that greatly influence the decision to choose a bank. Deposit individual customer savings in order: usefulness, controllability, relevance, and implementation cost. Through this result, it will help commercial banks orient the development of LOS credit management system at commercial banks in the future.