Semantic Analysis of Online Buyer’s Review: a New Perspective to Improve the Evaluation of Electronic Service Quality in B2C E-Commerce

  • CHEN X
  • YU Z
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Abstract

The rapid growth of e-commerce placed the research of evaluating electronic service quality at the center of stage. But current researches in e-SQ evaluation face the limitations of being lacking in general applicability of the models, inadequate in measuring subject experience …

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CHEN, X.-N., & YU, Z.-J. (2016). Semantic Analysis of Online Buyer’s Review: a New Perspective to Improve the Evaluation of Electronic Service Quality in B2C E-Commerce. DEStech Transactions on Engineering and Technology Research, (ssme-ist). https://doi.org/10.12783/dtetr/ssme-ist2016/3937

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