Gestión estratégica de proyectos: una metodología para una ventaja competitiva sostenible

  • Ferrer Romero E
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Abstract

Rev.esc.adm.neg This article aims at discussing the link between project management discipline and strategic planning by applying the methodology of strategic management. Currently, some organizations need to turn project management into a competitive advantage, which are generally reached when aligning them with organizational strategy. Consequently, it is important to make sure that strategic planning stages are clearly aligned with the methodology of project management. Therefore, the analysis, formulation, implementation and definition of the strategic goals have to meet practicability. Some basic concepts of strategic management and the analysis of the project management focus are discussed, referring to PMBoK of the Project Management Institute (PMI) theoretical framework which guarantees a competitive advantage for these organizations. This methodology is known as Integral Management of Strategic Projects

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Ferrer Romero, E. F. (2018). Gestión estratégica de proyectos: una metodología para una ventaja competitiva sostenible. Revista Escuela de Administración de Negocios, 15–31. https://doi.org/10.21158/01208160.n0.2018.2016

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